Videos

Education is one of the most important aspects of how we serve our clients. We hope these complimentary video resources will bring you greater financial awareness on your journey toward your ideal retirement lifestyle.

David McKnight Endorses Brian Hanson

David McKnight, best selling author of the Power of Zero, endorses Elite Power of Zero Advisor, Brian Hanson.

We Support Fathers for the Fatherless

Brian Hanson: FATHERS FOR THE FATHERLESS changes lives by exposing men to a cause beyond themselves. They are propelled to challenge themselves, cycling 100 miles, in response to our Heavenly Father’s heart for the Fatherless.

Retirement Planning Risk: Provisional Income

Brian Hanson: The risk of your social security income being taxed at high levels.

Retirement Planning Risk: Sequence of Returns

Brian Hanson: The importance of sequencing your returns in retirement.

Retirement Planning Risk: Taxes

Brian Hanson: The impact of taxes on your retirement strategy.

Brian Hanson Credentials

Brian Hanson reviews the licenses and credentials that uniquely qualify him to provide holistic and comprehensive planning.

More Resources

From taxes to healthcare costs, financial risks beyond the stock market can impact your retirement. Learn to create a well-rounded risk management strategy.

Why Risk Isn’t Just About the Stock Market

When most people think about financial risk, they immediately picture the stock market. While market volatility is a significant concern, it’s far from the only factor that can disrupt a retirement plan. Unexpected healthcare costs, tax policy changes, inflation, and longevity risk all pose threats to long-term financial stability.  By focusing only on investment risk, investors may leave themselves exposed to other financial challenges that can erode wealth just as quickly—if not more so—than a downturn in the market. Let’s explore the key financial risks beyond the stock market and strategies to help mitigate them. 

Generic financial advice overlooks personal factors—learn why personalized financial planning strategies may provide a more tailored approach to your future.

Why Personalized Financial Planning Outperforms Generic Advice

Financial planning is not a one-size-fits-all process. Yet, many investors rely on generic advice that may not align with their specific goals, risk tolerance, or tax situation. While broad financial guidelines can provide a starting point, they often fail to address the nuances of individual circumstances. Personalized financial planning strategies focus on aligning financial decisions with an investor’s unique needs, providing a tailored approach to managing wealth. 

Learn from real case studies where the risks of following generic financial advice led to costly mistakes—and how customized planning made the difference.

Case Studies: When Following the Crowd Doesn’t Pay Off

Many investors follow conventional financial wisdom, trusting broad, one-size-fits-all guidance to navigate their financial future. While these general recommendations may seem practical, they often overlook personal factors such as risk tolerance, tax implications, and long-term financial objectives. The risks of following generic financial advice can be significant, leading to avoidable missteps that impact retirement savings, tax efficiency, and wealth preservation.  Through real-world case studies, we explore instances where individuals followed standard financial advice—only to find themselves facing unexpected challenges. More importantly, we’ll highlight how personalized financial strategies could have helped them avoid these pitfalls. 

Discover the hidden cost of following the crowd in financial planning and why a customized strategy may be more effective.

The Hidden Cost of Following the Crowd in Financial Planning

Financial advice is everywhere—from news outlets to social media influencers to friends and family. While many people believe that following widely accepted guidance is a safe approach, it’s important to consider that these strategies may not align with your unique financial situation. The hidden cost of following the crowd in financial planning can be significant, potentially leading to unnecessary taxes, overlooked risks, and missed opportunities for long-term financial stability. 

The first great retirement risk all retirees face is the prospect of tax rate increases, and planning ahead is the best way to work toward stable retirement finances

Avoiding the Greatest Retirement Risks: Part One

My mission as a financial advisor is to help each client build a retirement strategy that’s designed to navigate key financial risks. Many people face the very real possibility of running out of money later in life, often due to factors they didn’t anticipate. That’s why I’ve focused my practice on tax-efficient retirement planning, guided by the principles of David McKnight, author of The Power of Zero and a leading voice in tax-free income strategies. His approach has shaped how I help clients prepare for the future with clarity and purpose. Below, I’m sharing a brief passage from David […]

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